Philipp Lück
Managing Partner / Innovation


While still studying at WHU Otto Beisheim School of Management, Philipp Lück got together with some of his school’s alumni to found his first company. NetMoms GmbH, an online portal for mothers that is now owned by Burda, served him as a launching pad into the world of digital media. After his graduation he first became the assistant to a member of the board of retail and e-commerce at Arvato Bertelsmann and after one year was given the appointment to become director of e-commerce for the Arvato Medienfabrik.

In addition to his position at Bertelsmann he was one of the co-founders and manager of Arena RKD GmbH and since 2012 he is the owner of L.13, a consultancy for digital business models. Lately he took over the position of the COO and was a member of the board at the Curated Shopping GmbH where his responsibilities included the brands Modomoto and The Cloakroom.

Growing up close to the lake district of Ratzeburg, Philipp Lück is still an enthusiastic sailor who pursues this hobby preferably at the Havel nowadays. His sailboat is also a symbol for his second great passion: old means of transportation from the seventies, that he likes to restore himself during his free time.


  • COO Modomoto
  • Founder, Digital Consultant L.13 Consulting
  • Director E-Commerce Arvato Medienfabrik
  • Co-Founder, Head of Sales & Cooperation NetMoms GmbH
  • Graduate in Business Administration, WHU Beisheim School of Management